Posts by Lyndsay

Lyndsay Sung
Lyndsay Sung is a self-taught baker, caker and maker from Vancouver, BC. She runs her own tiny cake business which she writes, photographs and blogs about extensively via her Coco Cake Land blog. Her cake loves include vintage-look cakes, animal cakes, old-school buttercream piping and super cute illustration inspired cakes. Lyndsay contributes to several design blogs including Poppytalk, Handmade Charlotte and You Are My Fave. She is obsessed with food in general, snacks in particular and quite especially, ice cream! In addition to all the baking and food stuff Lyndsay loves being a mama to her little son Teddy.

Cake Decorating Blog

Cake Inc: Using Social Media to Build Clientele

Cake on a Wooden Table

You've seen and heard the buzz -- social media is omnipresent in the world of cake design! It's tough to escape. If you have a cake business, you'll likely have an online presence. If you have an online presence, why not maximize your presence by promoting yourself in the ever-expanding world of social media? Feels overwhelming, doesn't it? It doesn't have to be so!

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Cake Decorating Blog

Cake Inc: 8 Essential Elements to Build Into Your Web Site

Homepage of Cake Web Site

These days, having a cake business is about much more than delicious recipes and awesome cake design. If a tree falls in the woods and no one hears it, does it make it a sound? Similarly, if a cake business is created and no one knows about it, will it be able to succeed? That's where a Web site comes in -- it helps others learn about you and is a showcase for your cake designs and what you can offer as a baker and designer.

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Cake Decorating Blog

Pattern Me Pretty: 8 Pattern Techniques to Try

Three-tiered Mint Green Vintage-inspired Pattern Cake on Cake Stand

I love a good pattern -- chevron, stripes, polka dots -- there's something soothing about the consistent, eye-catching repetition. There's lots of ways to create pattern on your cake: fondant, modeling chocolate, buttercream, royal icing piping, even hand painting. Have a look at these fun patterned cakes and get inspired to repeat your process!

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Cake Decorating Blog

Wedding Cake Wednesday: Flourishing Flower-Topped Cakes

Flower Topped Cakes

Don't miss the latest cake trend: fresh flowers! The rose is still the most popular choice, but peonies, ranunculus and country flowers (or foraged flowers) are showing up on the latest cakes. This trend's rustic and natural feel fits perfectly with newly-popular woodland weddings. Find inspiration in these 9 beautiful examples of flower-topped cakes!

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