Sewing Blog

Catch Up with Craftsy at American Sewing Expo

American Sewing Expo and Craftsy

We’re headed to Detroit!
Come join Craftsy at the 2012 American Sewing Expo this week.

ASE is the largest independent sewing expo in the United States, with seminars, demos, make and takes, contests, give-a-ways, and superb shopping for all types of sewists.  You can also catch the Craftsy crew at these special events:


Craft Blogger Meetup
Wednesday 9/26, from 5 – 7 p.m.
Great Lakes Coffee Bar (Detroit)

Come meet our Director of Marketing, Lisa Anne, and learn how to work with Craftsy on your blog for contests, giveaways, instructor interviews, monetization, and more. Coffee & treats are on us! Please r.s.v.p. at


Pattern Designer Meetup
Saturday 9/29, from 10 – 11 a.m.
Fashion Stage Hall B (at ASE)

Katie, Craftsy’s Instructor & Designer Liaison, will be leading a chat on free resources you can use to gain marketing exposure and sell more patterns—like Craftsy’s fee-free marketplace, social media sharing, and basic SEO tips.


American Sewing Expo and Craftsy Quick-Stitch Challenge

The Quick-Stitch Challenge
Friday 9/28 and Saturday 9/29: 10 a.m., 1 p.m., 3 p.m.
Sunday 9/30: 10 a.m.; 2 p.m. Stitch-Off
Challenge Stage, rows 600/700

The Quick-Stitch Challenge is an exciting live competition right in the middle of the ASE action. Five contestants at a time will compete in 75-minute challenges to complete a fashion, home décor, or craft sewing project.  The winner of each of the 7 challenges will advance to the Stitch-Off at 2 p.m. on Sunday.  The Stitch-Off winner will receive 10 free Craftsy classes and the title of 2012 Quick-Stitch Champion!


This is the 19th annual American Sewing Expo, with more than 100 seminars, 115 exhibitors, and special events hosted by industry-leading professionals like Craftsy instructors Kenneth D. King, Susan Khalje, Gretchen Hirsch, and Angela Wolf (class coming soon!). ASE also coincides with the Association of Sewing and Design Professionals’ conference this year, so look for even more fashion shows and sewing superstars at this year’s event. See you there!


Log on to and like the page to stay updated on ASE news!

One Comment


omg! i missed this hopefully u put pictures, i am not far from Detriot either…


Leave a Reply

Your email address will not be published. Required fields are marked *

Leave a Reply