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For $34.99 you get:

  • 7 HD video lessons with anytime, anywhere access
  • Class materials that include supply lists and diagrams for building a chandelier cake
  • Hours of close-up instruction
  • Answers from Chrissie in our virtual classroom
(63)
Intermediate
Cake Decorating
  Closed Captioned

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Photo of Chrissie Boon

Building Your Business: Smarter Display Cakes

with Chrissie Boon
Building Your Business: Smarter Display Cakes
Turn prospective clients into satisfied customers. Learn business strategies and decorating techniques as you build your skills and a compelling cake portfolio.

Create irresistible display cakes, sharpen your business-savvy skills and discover enticing new decorating techniques with cake designer Chrissie Boon. Learn smart strategies for bringing more prospective clients through the door and displaying cakes that will make their eyes light up. Get professional tips for pricing your cakes. Create designs that exceed your clients' expectations, not their budgets. Easily produce a simple, yet elegant pattern of perfectly spaced Swiss dots. Build complexity with a trendy tier that's textured like birch bark and topped with beautiful sugar flowers. Receive step-by-step guidance for making a show-stopping chandelier cake. Grow your business by instilling confidence and excitement in every prospective client. 

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Lesson plan

12:26

Lesson 1. Introduction to Display Cakes

  • Meet your instructor, cake designer Chrissie Boon, as she previews the great decorating tips and business takeaways you’ll receive in this class. Then, get started working with foam cake dummies as Chrissie shows you how to cover them in fondant and discusses why they’re important for getting clients in the door.

17:13

Lesson 2. Planning Your Portfolio

10:01

Lesson 3. Staying on Trend

16:29

Lesson 4. Reaching a Higher Price Point

20:02

Lesson 5. Show-Stopper Cakes

14:19

Lesson 6. Finishing Your Show-Stopper Cake

18:12

Lesson 7. Pricing & Promotion

Praise for Chrissie Boon's Small Cakes, Big Business:

"This class was fantastic! I love that it is a business class mixed with a design class! As someone who works a full-time job and runs a cake business as well, the tips on preproduction and the concept of a line of simpler, "what you see is what you get" cakes are invaluable. It is a way I think will help me grow my business so I can start to scale back on my day job eventually. Chrissie is a great instructor. She comes across as knowledgeable and presents clearly. She was easy to follow and I would buy any class she teaches!"
avatar - MorselsByMark
Montreal, QC Canada

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