How many of us have been to a craft fair, seen other hand-knit designs for sale, and thought, "Gee, maybe I could make money with my knits, too." Other people sell their knits, so why can't we? Well, maybe you can!
Make your work look professional by adding tags that advertise your catchy business name. Web sites like Vistaprint make it easy to order inexpensive business cards and tags that will give your hand-knit designs an element of legitimacy as a retail item.
Even your home computer can be your source. Most word-processing programs now offer all kinds of templates. If you have a home printer that can print color and card stock, you can print out a sheet of tags at a time. A hole punch, some yarn and a small safety pin are all you need to make your hand-knit design look commercial.
If you're selling online, a good photo is essential to make your item stand out.
Which set of arm warmers would you be more interested in buying?
To learn essential product photography techniques to show your knits in the best light, be sure to enroll in Shoot It!.
As you get started, it's a good idea to focus on just a few designs that you know you can produce easily and flawlessly (or mostly flawlessly). Also have some stockpiled items before you begin so you will be able to satisfy initial customers and start building good reviews online and through word of mouth.
Making a signature item is a good way to set yourself apart from other sellers of hand-knit designs. Also, be mindful of copyright concerns. Making your own signature pattern is the safest way to go so no pattern writer will claim royalties on your sales.
To get your charging right, it is important not to get too extravagant with yarn choices. Making a sweater with yarn that costs $30 a skein is going to mean you have to charge a high price just to break even. While it's important to pick a yarn that will attract buyers (cheap-looking items don't sell), it's equally important to keep in mind how that yarn will affect your pricing. The Craftsy yarn shop offers bulk yarn purchases, which can help you get set up with good yarn at a great price.
You will be responsible for paying sales tax, so remember to calculate that in your pricing. It may be tempting to try to fly under the radar, but the trouble you'll get if you're caught isn't worth it. In some states, you may need to get a permit to sell hand knits. Your local Secretary of State office is the place to contact to learn the rules of your state.
There are plenty of Craftsy knitting business basics classes that will help you perfect your technique, refine your business strategies, and make retail-worthy hand knits in no time!
Have you ever thought about trying to sell your hand-knit designs?